The Pop Collection

High Energy. Unapologetic Colour. 

Welcome to The POP Collection—where functionality meets a serious sugar rush. Inspired by the nostalgia of fizzy sweets and summer sodas, this collection is designed to turn heads from the paddock to the park. We’ve taken our toughest waterproof BioThane® and drenched it in our loudest shades—from the radioactive glow of Electric Lime to the tropical punch of Watermelon Pop. Whether you’re brightening up a grey winter walk or matching the summer sunshine, these collars prove that durable, mud-proof gear doesn't have to be boring.